Operations
⬜️ update SEO in Yoast
⬜️ add info to websites pages about ui/ux and web content strategy as part of website design service
⬜️ add website pages on art direction, illustration
⬜️ add website pages on prototyping, design sprints
⬜️ update url in local listings
⬜️ for a website to work on https://www. do I need to add this version of website to GA? or setup some redirect from https:// to www?
⬜️ anything else I need to do re SEO?
⬜️ how to change an email from which kokono.ie sends a contact form confirmation from ruta@ to hello@kokono.ie, if only ruta@ is on google workspace? hello@ is only an alias...
⬜️ how to make so that emails sent to hello@ go to both, ruta@ and malu@, if hello@ is only an alias on google workspace? can this be set on siteground? or is siteground irrelevant because now all mail is managed by google workspace?
☑️ Merged Miro boards with old (2kokono) and new (ogiziu) brand descriptions
☑️ Tidied our Miro board for ease of use (to have a flow of what the next steps are)
I was listening to Malu about how last week she was reviewing interviews with personas and mapping insights in Excel
To me, it feels they need “time for themselves”, self-knowledge, to explore multiple identities, learn to experiment and play
Malu wants to create emotional release experiences thru nature connection
Malu next steps: finish interview analysis, April-May-June content plan for Eco Anxiety
Listening to Ruta about a rebrand and next steps (merging miro, wireframes)
☑️ Sketched a value proposition with key benefits for the customer
☑️ Planning
☑️ Mapped customer problems and desired change (feelings, habits, skills)
☑️ Narrowed down to a specific problem and solution
☑️ Identified 4 personas
☑️ Started mapping customer journeys
☑️ Chosen a Spartan font as a Primary Font
☑️ Looked up several Google Fonts that works for both, Lithuanian and English (as in a link)
☑️ Choosen brand colors of Purple and Green
☑️ Explored shades of purple, green, pink, orange as in a palette attached
☑️ Registered ogiziu.com and ogiziu.lt
☑️ Brainstormed other names that express an a-ha or awe moment like "oh-uh-ah.com", "eiei.lt", "ogi-ziu.com", "oziu.com", "obaziu", ...
☑️ I walked in the forest and spent time thinking if the new name is the right one.
I imagine a new brand name to be used in conversations between friends to mark a social change moment, when friends are creating instead of consuming; also creating slowly instead of rushing to burnout:
-"What's up?"
-"ogiziu, I slow down, I rest, I create"
More files to be uploaded to Google Drive...
☑️ I discovered a new brand name "ogiziu" which in lithuanian is in fact a sentence "ogi, žiū" that means a surprise moment, a micro observation moment when creative thought enters the mind, such micro moments make a life easier
☑️ I registered an Instagram account
☑️ Preparing for wireframing: Organising my thoughts on Miro into a Moodboard
Listening to Ruta's progress and next steps:
"Updates from last week on Miro: name and logo meaning, ...
Course Outline: The steps on Miro on how she creates her course now.
Ideas:
-
Let's create a diary! with Templates for doing our courses (how to create brands, wireframes, etc).
-
Brand Universes with creatures living on websites and designing websites (wireframes) as comics!
Persona: For people worldwide wanting to quit their jobs and have their own business OR a past self (marketer) who wants to start a biz while learning to connect with the heart and learning web design.
Next steps: Website concept as comics, wireframes, course outline (with backgrounds/outfits)."
Ruta reviewing Malu's course intro video and asking Malu who is the persona and what's their problem with the design; listening to Malu's course ideas and next steps. Here's the synthesis:
"Plan:
-
Launch a project-based course “Earth Brief” by end of May.
-
Rejoin Instagram and start sharing real Earth Briefs once a week from April. Design challenge on social media called “The Earth Brief” for designers to create real designs (logo, etc) as if Earth is the client and share designs publicly on Instagram with a hashtag and tag IC, each week is a specific topic related to Earth needs.
Persona: Visual design professional wanting for a personal change and to train themselves to design for Earth as a client.
Next steps:
-
Script and chapters/outline for course based on Persona conversations from last year.
-
(Then record new video with funky background/clothes the week after)."
☑️ I recorded 2 lessons:
-
one about Business Ideas from Zero (Heart + World Needs)
-
one about how easy it is to update a website with Elementor
☑️ I realised that: I want to have a structure for background colors and outfit colours before I record. Background for each lesson should match a mood and a stage in a Customer Journey.
☑️ Made a creative landing page with Elementor for a new product
☑️ After thinking on my own, discussing domain name ideas with Mindey and Malu, I decided to use "2kokono.com" in english as a primary domain, which allows to clearly differentiate target audiences and offerings: 2kokono.com is for self-realisation services and kokono.ie is for business services
☑️ Explained the name "2kokono" meaning and the background story with links on Miro
☑️ Added a transparent background to the logo
☑️ Explained logo meaning
I permit my concept of Verpete expressed as a visual logo to be used by 2kokono project
19063 @7:49 | 0.0 ħ | ➔ | #t-96001 | (+0.0 ḥ ⇌ Ruta) |
☑️ Learning the features of CafeTalk tutoring system
☑️ Setting up my profile, schedule, lessons, requested a screening call!
Listening to Malu's purpose and goals:
"ICreador is a business helping people to start a real business, a place for solopreneurs to learn how to organise ideas, files, emotions.
IC media lab is for fun and free exploration. It would give money/grants to migrants who do creative projects.
Target customer: solopreneurs who work in wellness industry or designers with holistic path.
Goal: 12 coaching clients by May-Oct, 1000$ = 1000/12=100$ per client, first programme by June, WOW experience and customer focus! When a website is ready, go and offer workshops in real schools!"
Listening to Ruta about 2kokono:
"Dream: Have an army of consultant that go everywhere. Write a book on our method.
Value prop: Teach people to do. Doers gym for worms who want to self-improve!
Plan: Blogging, partnerships with influencers, prototyping 3 lessons for next week.
Step 1: Record 3 lessons to start Step 2: Upload to Youtube + LearnDash Step 3: Publish the mini course
Challenge: Brand name - now solved."
☑️ Quoting system setup on Google Sheets [0.5]
☑️ Quote for a new client with website recommendations: page speed and SEO [1]
☑️ Call with Malu to confirm quoting system, a quote and which services we offer together and which ones should stay in our freelancers world [0.5]
☑️ Deep dive into Elementor website from scratch based on Adobe xd wireframes
⬜️ METHOD NAME about our new approach to personal development and creativity development/creative lifestyle
⬜️ CAMPAIGN "protect your instincts”, "serious worms"
⬜️ COURSE PROTOTYPE: moving, doing, relaxing, targetting how can we turn on people’s subscious in our courses? drama therapy made fun!
⬜️ TEST PROPOSAL about Change for IC and 2K
☑️ Quote updated and resent to Malu [0.5]
☑️ Google Workspace updates: primary domain change to .ie and a new email setup for Malu, .com website redirected to .ie at hosting [1]
☑️ New website pages: Branding, Communication and Brand Consultation [1]
☑️ Contact form and other website fixes (favicon, SEO) [0.5]
☑️ Malu testimonial added as a section to all branding pages and testimonials page [0.5]
☑️ LinkedIn update about our collaboration as KOKONO and as Ruta [0.5]
☑️ Discussed the quote details for a client and how we will deliver the services as a team
☑️ Confirmed the next steps: email setup, website pages missing, testimonials for website, Ruta linkedin share
☑️ Google My Business setup in Argentina
LinkedIn update, confirmed a client proposal, setting up Google My Business in Argentina
☑️ Had a video call with a nice owner of a small agency in UK via UpWork last week
☑️ Started the first mini project yesterday
Malu agreed to be my manager at KOKONO.ie
☑️ Discussed a process of serving clients together, services and first client proposal
☑️ Confirmed how we're going to collaborate: Malu as a Project Manager/Brand Designer and Ruta as a Web Designer
☑️ Confirmed services (in a file attached)
☑️ Discussed the first trial client setup
☑️ Digital Content Plan: Main idea: Change, Evolution, Transformation. Year of 9 months (March 1 - Dec 1 - 9 months), one topic per month published on our both blogs (IC and 2K). Each content piece is an interview with animals what they say about TOPICS. E.g. “What does a worm think about personal transformation?"
☑️ Services: Funky sensory emotional release experiences.
☑️ Discussing the plan for 2022 with Malu
☑️ Followers tribe name "Sensors" as sensing creatives
☑️ Created our new Telegram channel "Sensors" for lifelogging our ideation about this content development milestone
☑️ Profile description for CafeTalk
☑️ Described and edited web lessons I want to offer to students
☑️ Migrated mykokono.com website content to a new domain kokono.ie
☑️ Added a new recapctha, search console sitemap and GA
☑️ Sorting an SSL issue
☑️ Changed footer, menu, top button
☑️ Website changes: hiding shop and some pages (leaving only digital services), changing some pages (new clarity call), etc
☑️ Made 4 videos and published 1 on YouTube.
☑️ Re-used the video for profile pic for social media. The photo turned out funny - like a real serious consultant talkinh but from the face and funky background it speaks humour, which is the brand style.
☑️ Imagined a new plot to be used in mutantu as a theatre play, art installation, website and a book structure ("the meat" where action happens):
Walking the "spiral maze" means balancing the creative energy that's both (destructive: the one that sucks everything into a black hole) and (constructive: the one that sparks new brainchildren that spiral new worlds)
☑️ Bought a new domain and setup redirects for url and emails (shorter is better and a new domain is cheaper!)
☑️ WordPress website auto-migration via host, GA and Search Console setup
☑️ All associated accounts url change
☑️ Delivered a 4 hour scren-share service and got a testimonial!
☑️ Found my first web tutor client on UpWork and had a 0.5 hour virtual coffee on Zoom
☑️ Self-inquiry session marked with a sketch of a purple door in the vortex that summarises a concept of Construction and Destruction, which later became a Logo with a symbol of spiraling horizontally through chaos
Find and choose a "payment gateway" for the website MVP.
marketplace setup
local/regional/international access clients (Mediteranean, Levant, North Africa/Africa, GCC, Asia, Europe, US/Canada)
ability for memberships (in case we go for individual membership only plans (the platform is B2B unless theres a long term relationship building)
Also whether business are able to pay by installments.
Coop ability, communities saving funds and emergency funds..
Idealy we'd become an independant financial institution, but for the MVP we need to launch our experience.
On Telegram discussing the application details (art, pricing, info) to submit on Airtable and feedback loops about the art submitted (the video) with Ruta
☑️ Created Doingud account
☑️ Writing a profile bio and a submitted art description
☑️ Stitching our 6 previously recorded videos into one, on 2.5x speed and removing unwanted parts
☑️ Feedback chats with Malü about the video and overal submission
☑️ Reducing the size of the video to fit less than 300mb goal
- ✅ Add instructions and rules to publishing [Issues, Ideas, Projects].
- ✅ Make Drafts appear immediately in home page for logged in users.
- ⬜️ odoo module for syncing the labeled ERP data with Infinity, for this purpose.
- ⬜️ In context of what I've said in one of the Foresight Institute's meetings, -- I think, it is worthwhile to provide the Infinity dataset in a convenient way, for example, by using baserow.io (instead of Airtable).
- ⬜️ Make it possible to see posts by order of publishing time.
- ⬜️ Filter good posts on 0oo, retrieve tweets by people from target communities, and make a queue for responding to those tweets.
- ⬜️ Add the ability to transform "Idea" <> "Concept", as part of moderation.
- ⬜️ Add Google/Twitter login.
- ⬜️ Send... tweet... send... (once there's data to analyze topic similarity)
- ⬜️ Post the membership card to [kriz]...
- ⬜️ Make 0oo.li to English..? cause we have language-specific domains (infinity.family, sumanymai.lt, o28.li, mugen.moe,..)